The idea to bring in Marvel had been in the works long before there was a deal. Feige first pitched Pascal in , during a lunch meeting on her office patio overlooking Culver City, to let him make the next Spider-Man movie. Feige wanted to bring Spider-Man and Peter Parker back to his essence — a teenager fighting crime alongside Avengers and dealing with grown-up themes, who also has to get to class on time.
Finally, Pascal was convinced. The film was shot in Atlanta and was edited and scored on the Sony lot in Culver City. Faughnder writes about Hollywood studios, including Walt Disney Co. Company Town. Film crew workers remain divided over new contract as voting begins. Explaining Hollywood: How to get a job as a gaffer. Spotify to buy Ohio audiobooks firm, expanding audio ambitions.
All Sections. About Us. B2B Publishing. Business Visionaries. Hot Property. Times Events. After the problems that killed Sony's attempt to reboot their franchise with Andrew Garfield for the second time , the competing media powerhouses forged a rare and unexpected partnership, giving both studios a stake in Spider-Man: Homecoming. Rothman also made a business case for the partnership:.
I want to make money. And sometimes you make money by trimming costs and sometimes by investing in things that are profitable. But we have deferred the creative lead to Marvel, because they know what they're doing," Rothman explained. The executive went on to explain that Sony's partnership with Marvel was a clear investment in the future, even if it was costly for the studio at the outset.
I want to make money. And sometimes you make money by trimming costs and sometimes by investing in things that are profitable," Rothman said. But it's a great investment.
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